Your hands were meant to support your baby, not your towel

Our parent worn baby towels snap on so you never have to juggle your baby and towel again

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Made for Parents, by Parents

Our towels were designed by parents, for parents, and have been tried and tested for over 4 years

100% Turkish Organic Cotton

Our towels are made from premium Turkish certified organic cotton so your baby won't be exposed to harmful chemicals. Plus, they are fluffy and buttery soft.

Stay Dry, Every time

Our unique design ensure that you stay completely dry while cradling your wet baby after bath time

Multiple ways to use

Our towels are so flexible that they can be used up to 10 different ways depending on your preference and your baby's size/ age

reinventing the baby towel



Frequently Asked Questions

Our towels can be used on newborns to toddlers - they were designed to "grow" with your baby. Once your baby can stand up after being removed from the bath, our towels can be used as a normal hooded towel, and are large enough that a toddler can be comfortably wrapped in it. To check out all the ways to use our versatile towel, check out our How To Use page.

Our towels can be used in SO many different ways. Check out our video on the 10 different ways to use our towels, or head over to our How To Use page for an infographic and to preview our how-to videos.

Yes, our terry cloth is certified by GOTS (Global Organic Textile Standard) to be organic cotton

Yes - our towels are buttery soft and oh so fluffy! We use premium Turkish cotton. Our towels are thick enough to keep your baby cozy and warm, but quickly air dries to prevent bacteria build-up!

Our newest batch of towels are made in Turkey with 100% organic Turkish cotton.

Currently, we only ship to Canada and the US, but stay tuned - We are hoping to offer worldwide shipping very shortly! Sign up to our newsletter to stay updated.

How it works




There's more! Learn about all the different ways you can make your towel work for you

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Questions about bathing your baby? We've got answers.

Bathing your baby can be overwhelming which is why we built our free guide to be a one-stop resource for everything you need to know about bathing your littles.

Access tips, tricks and best practices for a safe & stress-free bath time

Send me the FREE Guide

We are the fuzzy sprout

As a baby brand created by parents for parents, we know the importance of quality and convenience. Our mission is to make parenthood a little easier by simplifying bath time so you can spend time enjoying more stress-free moments with your little ones.

Questions or concerns? Email us at and we will respond to you right away.